LBS 2012 — Show Me the Money
Apps stores are cluttered with tons of stuff — but are they driving the awareness of and market growth of LBS? What are the big market drivers in 2012? The usual suspects include check-ins, coupons, vouchers, social network apps, and others. Let's separate the wheeee! from the cash. Free navigation and other bundled LBS services (Google and others) — how does that affect the LBS market? How can smaller companies monetize to survive? What about the gorillas? The role of wireless operators in location-enabled mobile marketing/advertising.
Moderator: Kevin Dennehy, Contributing Editor, GPS World's LBS Insider
Speakers: Kris Kolodziej, Associate Director of LBS, Verizon Wireless
Tasso Roumeliotis, CEO, Location Labs
Mike Flom, Managing Director, Flom LBS Consulting
Tristian Lacroix, IndoorLBS
February 22, 2012, 10 a.m. PT / 1 p.m. ET / 6 p.m. GMT
Register here
